What Is a Token Generation Event (TGE) For Cryptocurrencies?
A Token Generation Event (TGE) is a common practice in the crypto space. As cryptocurrencies become mainstream alternatives for making payments, transferring money, investing in assets, and storing value, it’s become important to understand what common terms, trends, and acronyms in the industry mean.
Today, we’re answering the question: what is a token generation event for cryptocurrencies? In this article, you’ll learn what TGE means, why and how it’s done, and the benefits for early investors.
Token Generation Event Definition
A token generation event is an event with two primary goals:
- Generating a token
- Launching it on popular crypto exchanges and websites
Before we go into why we do this, it’s wise to first define what a token is.
So, what is a token?
A token is an asset or utility typically built on blockchain technology and generated through a contract, making tokens more functional than ordinary crypto coins.
Why do we organise token generation events for cryptocurrencies?
In today’s climate, many crypto projects are turning away from raising funds through Initial Coin Offerings (ICOs) and choosing instead to have TGEs because of regulatory concerns, implications, and rigidity surrounding ICOs.
The critical point is that funds raised from token generation events are not taxable. They are not treated as security assets. On the flip side, regulatory bodies have become heavy-handed with regulations regarding ICOs as securities, making them liable for taxes. This is one of the major drivers for the adoption of token generation events for cryptocurrencies.
The second most common reason is for marketing and publicity purposes. A token generation event can play a pivotal role in marketing crypto projects to a broader audience than they may have attracted.
TGE announcements keep the investor communities updated and thrilled about a new project’s token generation and launch process, raising publicity and increasing the interest of investors in the project.
How it’s done
As discussed earlier, the primary purpose of the token generation event is to raise funds, create an engaged community, and increase token awareness across markets. The more the token investor community is involved, the more successful the TGE is likely to be.
Token generation events also entail being listed on popular decentralised (DEX) or centralised (CEX) exchanges. This is important to note as tokens’ pairing, liquidity, and exchangeability are major drivers of their success and adoption.
Intentional and strategic listing of tokens on specific exchanges and platforms significantly impacts the token’s price, reputation, and popularity.
Benefits for Early Stage Hodlers of the Coin
Investors who HODL (Hold On for Dear Life) coins, tokens, and other digital assets at an early stage receive increased benefits. Supporting a crypto project at an early stage means you trust and understand its uncapped potential.
Different coins and tokens reward their early investors in unique ways, from AirDrops to voting rights and access to hidden and discounted products and services. All of these added value makes it possible for early investors to get the most rewards.
What this means for you
Now you know the meaning and reasons most successful crypto projects organise and launch around token generation events. It’s an excellent means to enhance the success and popularity of a token, leading to attracting more investors and inevitable price surges.
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